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EDELBROCK COMPANY AND FAMILY TO BE SUBJECT OF MAJOR NEW BOOK IN 2005

"Edelbrock: Made in USA," published by Tehabi Books, features an in-depth look at the remarkable history of one of the first, most influential and strongest aftermarket companies

FOR IMMEDIATE RELEASE

Contact(s):
Jack Thompson, Edelbrock: (310) 781-2222, ext. 2812 (jthompson@edelbrock.com)
Dave Boulé, Pacific Communications Group: (310) 224-4940 (dboule@paccomgrp.com)
 
Back to 2004 Media Center - Sema Edition

LAS VEGAS, Nev. (Nov. 1, 2004) - The "First Family of Fast" and the company that bears its name, Edelbrock, is to be the subject of a new book by Tehabi Books. "Edelbrock: Made in USA", is scheduled for release in early 2005, with text written by veteran automotive journalist Tom Madigan. The book will tell the story of how America's love for the car and performance shaped not only this country's culture, but a family and a company as well.

Tehabi Books, headquartered in San Diego, Calif., has published over 70 titles. Most recently it published The Ford Century in partnership with Ford Motor Company to celebrate Ford's centennial in 2003. Additionally, Tehabi has produced numerous books on NASCAR, sports figures, historical subjects and travel.

"Competition and the quest for speed became a part of automobile heritage about the time the second car was built, " said author Tom Madigan. "Just as the name Ferrari is synonymous with sports cars and Harley-Davidson is with motorcycles, Edelbrock has come to define a culture - The American automotive tinkerer who turns simple ideas into high tech, high-performance technology. This book will tell how the Edelbrock company and family helped found the aftermarket industry and how it influenced, and was influenced by, world events."

The book will feature hundreds of historic photos from the Edelbrock archives, along with images of artifacts and ephemera from throughout the company's history, including items from early hot rodding, dry lakes, land speed, muscle car and drag racing. It will be over 300 pages and 80,000 words with hundreds of color as well as black and white images. Hardcover, deluxe and leather-bound editions will be offered.

"I am, of course, very proud of what my dad, my family and all of the many Edelbrock employees have accomplished over the last 65 years," said Vic Edelbrock Jr, president and CEO of Edelbrock. "Our story is the story of American ingenuity, the love of mechanical things and going fast. The world has changed many times since my dad first drove his '32 Ford roadster on the dry lakes of California, and Edelbrock has changed with it. It's been quite an adventure and I think people will really enjoy reading about it."

Tehabi Books has conceived and produced many award-winning books that are recognized for their strong narrative and visual content. Tehabi works with national and international publishers, corporations, institutions, and non-pro?t groups to identify, develop, and implement comprehensive publishing programs. Derived from an ancient legend of the Hopi Indian tribe in the southwestern United States, Tehabi symbolizes the importance of teamwork.

Founded in 1938 by Vic Edelbrock Sr., Torrance, Calif.-based Edelbrock Corp. (NASDAQ NM: EDEL) will soon celebrates its 67th anniversary of manufacturing and marketing the highest quality aftermarket performance automotive and motorcycle products.

Edelbrock's ever-expanding product line now features more than 8,100 performance products for domestics and imports, including nitrous systems, fuel rails, throttle bodies, exhaust headers, camshafts, fuel pumps, aluminum manifolds, turbos, exhaust systems, suspension and shocks, EFI systems, aluminum cylinder heads, water pumps, crate engines, brake and fuel lines and fluid transfer products. Edelbrock also manufactures aftermarket parts for Harley-Davidson and other motorcycles, plus ATVs.

The Edelbrock Corporation is a founding member of SEMA, and was integral to the organization's creation in 1963, and Vic Edelbrock Jr. is a past president of SEMA. The two organizations have witnessed tremendous growth and success side-by-side in the automotive aftermarket.

Edelbrock is recognized as a driving force in the $29 billion specialty equipment industry. In addition to four production facilities in Torrance, the company owns and operates a state-of-the art foundry in San Jacinto, Calif.

Edelbrock's core product line of performance-enhancing engine, suspension and exhaust system parts, which make up The Total Power Package®, are made in the USA. Edelbrock is also a manufacturer of racing products and a sponsor of several racing organizations, including NASCAR, the NHRA and the PRO-Edelbrock Race Series.

Edelbrock Corp. • 2700 California St. • Torrance, CA • 90503 • (310) 781-2222


©2004 Edelbrock Corporation